OK, this is big news. John Lewis is moving to a dropship model.
What does this mean for UK fashion brands selling on John Lewis’s ecommerce site (John Lewis Dot Com)? Quite a lot!
In the past, John Lewis has distributed all the products sold on its ecommerce site through its own warehouses. Anything purchased was taken out of its warehouses, packed and shipped. No longer.
The etailer is now moving to a dropship model where participating brands are required to pick, pack and dispatch their own products sold by John Lewis. In short, John Lewis is no longer holding product.
This is a big change and only works well if a fashion brand is seamlessly integrated with John Lewis’ new dropship model of business – you need to know what’s being sold and when, in real time, so pick, pack and dispatch can be done quickly from your own warehouse.
Stock levels also need to be carefully managed, so what’s being sold on John Lewis is actually instock within your warehouse (in the right colours, sizes and styles).
We are integrated with John Lewis’ new dropship model, allowing full automation between the ecommerce giant and third party fashion brands. Already, two large UK fashion brands (who we can’t name) are using the integration and it’s working well.
If you’d like to know more about our integration with what is the 9th biggest ecomm site in the UK, contact us on email firstname.lastname@example.org. We’d be happy to give you the full low down!